Tixr, the largest, fastest-growing privately-held primary ticketing and live event commerce marketplace, announced today that it has named industry veteran and executive Steve Oberman as Vice President of Partnerships.
In his new role, Oberman will be responsible for strategic global expansion in music and accelerating growth across the wide variety of industries that the Tixr platform services.
“Steve brings with him decades of expertise and deep relationships in the ticketing space in music and beyond,” said Patrick Bradley, Chief Revenue Officer at Tixr.
“We’re thrilled to bring him on as a key team member as we continue expanding our operations both in North America and internationally.”
Oberman joins Tixr after a long executive-level tenure at See Tickets as EVP and Head of Music following See Tickets’ acquisition of Flavorus in 2016.
Since 2011, Oberman had served as Flavorus’ Head of Business Development across festivals, concerts, nightlife, and food and beverage sectors.
Before transitioning into ticketing, Oberman day-to-day managed notable artists such as Stone Temple Pilots and Velvet Revolver at Frontline and Azoff Music Management.
“Tixr’s platform is the future of modern ticketing and e-commerce. The team’s speed to innovate and ship products, eye for design, and unique approach to problem-solving is second to none,” said Oberman.
“I look forward to working with Patrick, [CEO] Robert Davari, and the entire partnerships team to continue building Tixr’s global business and do my part to push the industry forward.”
Oberman joins fellow commercial leaders at Tixr including Sara Mertz, Vice President of Partnerships – Music Venues, Stéphane McGarry, Vice President of Partnerships – Canada and Canadian Country Manager, Nate Liberman, Vice President of Partnerships – Sports, and Stephanie Rosa, Managing Director of UK and Europe.
He will be based in the company’s Santa Monica headquarters.
Other strategic US-based hires Tixr announced include Director of Partnerships Ravi Durga, formerly of See Tickets, Nightlife Partnerships Specialist Amir Mozafari, formerly of DICE, and Partnerships Executive – Motorsports Matt Stallknecht, formerly of NASCAR and Tipico,
Tixr has experienced rapid growth as demand for its tech-forward product has reached an all-time high.
Ranked #12 on Inc. 5000 Regionals: 2024 Pacific list, Tixr exclusively powers more than 500 of the most respected live entertainment brands in 40 countries including Playa Luna Presents (Luke Bryan’s Crash My Playa, Phish: Riviera Maya), Acura Grand Prix of Long Beach, Wynn Nightlife, Riot Fest, Rip City Remix (Portland Trail Blazers’ G-league affiliate), Viacom (VidCon), Laugh Factory, Sturgis Buffalo Chip, Riot Games Arena, Carvana PPA Tour, Lightning in a Bottle, The Caverns, among others.
With notable backers like Dragoneer Investment Group, Verance Capital, Helium-3 Ventures, and Sony Innovation Growth Fund, the 11-year-old, founder-led company is well-capitalized and profitable.
Since its inception, Tixr has processed over $2 billion in transactions through its highly visual, modern, unified commerce platform built for sales beyond admission tickets.
